FairValueLabs Valuation System Value Investment
ULTA

Ulta Beauty, Inc. (ULTA) Stock Analysis — Fair Value, Risk & Moat Rating

NMS · Consumer Cyclical · Specialty Retail

$570.16 Overvalued -2.08 (-0.4%) As of Apr 20, 2026 Not a buy/sell recommendation. See disclaimer.
Overall Verdict Caution
6.62
Altman Z-ScoreSafe Zone
$486.97
Fair ValueOvervalued (-17.1%)
3.4
Moat RatingNarrow moat
TL;DR · Audit Summary

Is Ulta Beauty, Inc. a safe investment right now?

Trading at $570.16, Ulta Beauty, Inc. (ULTA) in the Consumer Cyclical sector carries a FairValueLabs fair value estimate of $486.97 — a margin of safety of -17.1%, placing it in the Overvalued. An Altman Z-Score of 6.62 confirms the company is in the safe zone — financial distress is unlikely near-term. Our moat rating stands at 3.4/5 stars (Narrow moat), indicating moderate competitive positioning.

Section 01 · Financial Health

Could Ulta Beauty, Inc. go bankrupt? Altman Z-Score analysis

6.62

Z-Score of 6.62 is above 3.0, indicating the company is financially healthy by this metric.

  • Below 1.8 — Distress Zone (high bankruptcy risk)
  • 1.8 to 3.0 — Gray Zone (elevated uncertainty)
  • Above 3.0 — Safe Zone (financially healthy)

What drives ULTA's Z-Score?

Altman Z-Score components for ULTA
ComponentFormulaValueWeightContribution
A · Working Capital / Total AssetsWC / TA0.13141.20.16
B · Retained Earnings / Total AssetsRE / TA0.24821.40.35
C · EBIT / Total AssetsEBIT / TA0.22133.30.73
D · Market Cap / Total LiabilitiesMCap / TL6.02820.63.62
E · Revenue / Total AssetsRev / TA1.77061.01.77

How has ULTA's financial health changed over time?

3.0 Safe1.8 Distress0.02.34.66.89.12023202420252026
ULTA Z-Score history
YearZ-ScoreZone
20237.85Safe
20247.93Safe
20257.66Safe
20266.62Safe

Source: Calculated from ULTA's latest 10-K filing on SEC EDGAR.

Section 02 · Fair Value Estimate

What is Ulta Beauty, Inc. actually worth?

FVL Fair Value$486.97
vs
Market Price$570.16
Overvalued -17.1% Stock trades 17.1% above our estimated fair value of $486.97.

How we calculated this

FVL Valuation Model
InputValueSource
Predicted EPS (α)$25.63Proprietary blend of reported actuals (4Q actual) + analyst consensus, weighted by α
Last Year EPS$25.34Annual report (SEC EDGAR)
Analyst Consensus EPS (This Year)$28.5324 analysts consensus
Trailing P/E22.3xCurrent market pricing
Fair P/E (β discount)19.0xTrailing PE adjusted by value discount factor β, hard-capped
Earnings Trend (γ)StableDirectional signal: predicted vs trailing EPS

Wall Street Reference: Analyst consensus target price is $676.21 (24 analysts). This is shown for reference only and is not used in our valuation model.

Source: Earnings data from SEC EDGAR filings. Market data via Yahoo Finance.

Section 03 · Competitive Moat

Does Ulta Beauty, Inc. have a durable competitive advantage?

★★★☆☆
Narrow moat

Moat rating: 3.4/5.

What makes up ULTA's moat score?

ROIC Stability

★★★★☆

ROIC variability over the past decade. Score: 4/5.

Gross Margin Trend

★★★☆☆

Gross margin trajectory over the past decade. Score: 3/5.

Switching Costs

★★★☆☆

Estimated customer lock-in based on margin level. Score: 3/5.

How stable is ULTA's return on invested capital?

0%-5%13%30%48%65%2023202420252026
ULTA ROIC history
YearROICTrend
202360.0%
202460.0%Stable
202560.0%Stable
202654.0%Declining

Source: ROIC calculated from SEC EDGAR filings.

Section 04 · Dividend Safety

Is Ulta Beauty, Inc.'s dividend safe?

Status Suspended Ulta Beauty, Inc. has suspended its dividend. No payout is currently being made to shareholders.
Section 05 · Financial Summary

Ulta Beauty, Inc.'s key financial metrics

ULTA financial summary
MetricLatest1Y Ago3Y AgoTrend
Revenue $12.4B $11.3B $10.2B Rising
Net Income $1.2B $1.2B $1.2B Declining
Free Cash Flow $1.1B $1.0B $1.2B Declining
Gross Margin 39.1% 38.8% 39.6% Stable
Section 06 · FAQ

Common questions about Ulta Beauty, Inc.

Is Ulta Beauty, Inc. at risk of going bankrupt?

Ulta Beauty, Inc.'s Altman Z-Score of 6.62 places it in the safe zone. This metric uses balance sheet ratios to predict bankruptcy probability within 2 years. A score below 1.8 signals distress, while above 3.0 indicates safety.

What is Ulta Beauty, Inc.'s estimated fair value?

Our valuation model estimates Ulta Beauty, Inc.'s fair value at $486.97 per share. The current margin of safety is -17.1%. This estimate uses a PE-based approach with analyst consensus earnings.

Does Ulta Beauty, Inc. have a competitive moat?

Ulta Beauty, Inc. receives a moat rating of 3.4 out of 5 stars, based on ROIC stability, gross margin trends, and estimated switching costs. A rating above 3.5 suggests a durable competitive advantage.

Does Ulta Beauty, Inc. pay a dividend?

Ulta Beauty, Inc. does not currently pay a regular dividend, or has suspended its dividend. Check the dividend safety section for the latest status.

FairValueLabs Disclaimer

All valuations, scores, ratings, and classifications on this page are produced by the FairValueLabs internal valuation system. They do not represent actual market value, guaranteed outcomes, or professional investment advice. These are analytical estimates for educational and research purposes only.

This is not financial advice. All data is sourced from SEC EDGAR public filings. Always consult a qualified financial advisor before making investment decisions.

Last updated: Apr 20, 2026. Data sources: SEC EDGAR (financial statements), Yahoo Finance (market data, analyst consensus). Data may not reflect the most recent quarter.

ULTA analysis methodology: How we calculate fair value, Z-Scores, and moat ratings